Hi! I’m Laura.

I’m a creative strategist and storyteller with a strong editorial eye and a love for building brands. My background spans luxury beauty, fashion, and wellness, so I know how to craft content that connects across channels and markets.

From scaling social communities to scripting podcasts, leading influencer campaigns to shaping brand tone of voice, I’m a 360° marketer who’s just as comfortable jumping in at the beginning as I am building on an existing foundation.

Alongside branded projects, my real love is writing. I also work as a freelance journalist in fashion and beauty, where I get to create content for some of my favourite names in the industry.