Copywriting/Journalism

I've been writing professionally for 9 years, creating copy for B2B and B2C brands across social, blogs, newsletters, and ads. I also freelance as an editorial and SEO journalist, with a focus on the beauty and fashion industries.

Projects

  • Live that Glow - SEO

    Charlotte Tilbury is no stranger to a viral product, but arguably her most iconic is the Matte Revolution Lipstick in Pillow Talk Original (£29 from Cult Beauty UK /$35 from Ulta Beauty US).

    With one sold every 10 seconds worldwide, it has cemented its place as a staple in makeup bags everywhere. This universally-flattering shade is designed to suit all skin tones and hair colours, making it a go-to for many beauty lovers.

    Please see below for full article.

    https://www.livethatglow.com/charlotte-tilbury-pillow-talk-lipstick-review/

    Before the Pillow Talk lipstick became the global phenomenon that it currently is, there was Charlotte Tilbury’s Lip Cheat liner in Pillow Talk – the product that started it all. 

    Launched before the lipstick, this liner (now available in 23 shades) quickly gained cult status and is now the #1 lip liner in the UK prestige makeup market, according to Tilbury.

    https://www.livethatglow.com/charlotte-tilbury-lip-cheat-review/

    Author page: https://www.livethatglow.com/author/lauradchova/

  • F***ing Young magazine - LFW show review

    Non-conformity and realizing unfulfilled potential are key takeaways from 8ON8’s SS20 collection. The post-death world is a place to live freely by your truth, and the troop of androgynous models display a collection that flirts with traditional boundaries of gender and authority. Cheekbones are cut with silver as the boys file down the runway, satin bouffant prom dresses slung as capes and glittering chain-link body ornamentation draped over the crotch area, teasing compliance and disposing of bounded masculinity. Living for the party is a crucial feature of Li Gong’s virtual world: thrashed, grafitti’d band tees are strewn over backs and the designer bows out to The Pointer Sisters’ hit ‘I’m So Excited’.

    https://fuckingyoung.es/8on8-ss20-backstage/

    Author page: https://fuckingyoung.es/author/laura-durechova/

  • Klira - ghostwriter for founder

    SPF is the single most important product in your skincare routine when it comes to protecting your skin from damage, premature ageing and pigmentation. But are you applying yours properly? Even the best SPF can’t do its job if it’s not used the right way. 

    At Klira, we believe your skincare routine should be based on real science – with recommendations that suit your unique SkinSize™. We help you find the right product for your skin needs. But before you even get to product choice, technique matters. Here’s how to apply your face SPF properly to get the full protection promised on the bottle. 

    https://klira.skin/the-right-way-to-apply-your-face-spf/

  • What is longevity? 

    Longevity refers to living a long and healthy life, with a focus on maintaining physical and mental well-being as you age. In skincare, longevity means preserving skin health, strength, and resilience through protective and reparative measures, ensuring that your skin remains vibrant for years to come. 

    In this guide, we’ll explore dermatologist-approved longevity tips that go beyond just looking younger – they focus on ageing healthily. From daily sun protection to powerful skincare like Klira, plus diet and lifestyle habits, you’ll learn how to keep your skin strong, resilient, and glowing for years to come. 

    https://klira.skin/dermatologist-tips-ageing-healthy-skin/

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